- Inappropriate promotion being used.
- Stiff competition from the competitors.
- Highly priced commodities.
- Poor quality products.
- When the new product has not penetrated in the market fully.
- When the new product fails to meet the customer’s specifications.
- When the frequency of use is minimal e.g. stamps
- When the product have already reached decline stage.
(Visited 31 times, 1 visits today)