Consumer Behaviour notes

Consumer Behaviour

  • Meaning of consumer market and organisational market
  • Importance of studying consumer behaviour
  • Factors influencing consumer and organisational buying behaviour
  • Buying decision making process for consumer and organisational markets
  • Role players in the buying decision process for consumer and organisation markets






(Visited 1,335 times, 1 visits today)

3 thoughts on “Consumer Behaviour notes”

Leave a Reply

Your email address will not be published. Required fields are marked *